Common Business Plan Mistakes to Avoid

Your business plan is the backbone of your pitch. It includes all of the critical information about your business and helps inform potential investors whether they will partner with you. Here are the most common mistakes people make when approaching their business plan.

Elements of a Great Pitch

Pitching isn’t easy. It’s not a skill that comes naturally to most people, yet most people can become good at it when trained and practiced. It all starts with the essential elements that make a great pitch.

Dealing with Rejection

Getting rejected after pitching a business to investors or prospective clients, especially a company you’ve created yourself, can be a demoralizing experience. The truth is rejection is part of the business and often has a lot to teach us. Here are some ways that you can stay positive and move forward toward success.

Making the Pitch: Telling Your Story

People love storytelling. There is nothing like a good personal story to inspire, motivate and move someone toward some emotion or action. When pitching a business, similar rules apply. Here are a few tips to help make your story count.

Making the Pitch: Knowing Your Audience

You’ve done your homework, prepared your presentation and know the information inside and out, but are you really ready to sell your idea? One of the keys to success in making your pitch is to know your audience and understand how to tailor your pitch to their specific interests.

The Basics: Steps to Making Your Pitch

You’ve found the right investment, done your homework, dotted your I’s and crossed your T’s, but now it’s time to give your pitch to potential investors, so where do you start? Here’s a straightforward guide to helping you make the most of your presentation.